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Benefits to your business

Would you like your organisation's web presence to

bring in more, and qualified, customers?

Intelligent search optimisation can ensure not only that your website is built to be search engine friendly, for the best possible performance and highest number of visitors, but more importantly optimised specifically to attract your target audience, resulting in the best possible conversion rate.

help visitors find the right information, fast?

A website designed to appeal to the executive responsible for commissioning it, or to display the talents of its designer, rather than to serve the needs of your customers, is likely to be an expensive mistake. A fast, error-free website that's easy to navigate leads to customer satisfaction, and as a result more enquiries, more downloads, and more purchases.

reduce costs, and bring measurable improvement to your bottom line?

Most organisations underestimate the potential value of their website, despite spending a lot of money on it. A well-designed website costs no more than a badly-designed one, and can bring measurable savings to the business as well as increased revenues.

comply with accessibility standards?

With the Disability Discrimination Act in the UK and similar acts around the world, organisations are gradually waking up to their legislative responsibilities, and the positive impact it can have in the perception of their business. Just as importantly, they're also becoming aware of a valuable, large and neglected slice of the market.

Find out about our website accessibility audits

deliver valuable market intelligence?

66% of companies measure the success of their website only in terms of traffic. A website that's analysed to identify problem areas, barriers to completing tasks and trends in visitors behaviour can be measured against key performance indicators, leading to a continual cycle of improvement - not to mention better market intelligence than your competitors.

Find out about our web analytics reports

protect and enhance your reputation?

Monitoring the internet for your brand and product names enables you to get early warning of a developing issue - and to get valuable feedback from consumers as well as the opportunity to respond immediately. Better yet, you can enhance brand reputation through effectively engaging the online community.


We can help. Contact us today.

 
 
 
 

Making websites work better -
Generating more targeted traffic

A client asked us to look at increasing the levels of traffic coming from the search engines. An inspection of the log files revealed that the search engine spiders were not able to index the entire website due to problems with the navigation.

We addressed those issues and then set about researching appropriate terms to drive relevant traffic to the website. Once those terms were identified and agreed upon, we set about optimising the appropriate pages.

In the first three months of the optimisation cycle, the number of visitors from search engines has increased threefold.

If you are interested in seeing whether we can have a similar impact on the levels of traffic to your website then contact us today.

 

 

 

 

 

 

 

 

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