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Our monthly newsletters in which we’ll aim to keep you up-to-date with developments in web consulting and analysis, and let you know about some of what we’ve been up to lately. 
 
 
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April 2005 - Welcome to our “election special” newsletter

As the nation is (ahem) gripped in a fever of election excitement, we though that this month’s newsletter should reflect this. So we have done a survey on the major parties websites to see what sort of shape they are in at this important time. And we’ve looked at a few websites that have caught our politically orientated eyes this month.
If you’d rather not receive this in future please reply with the subject “unsubscribe”.

But first…

The parliamentary session is now closed. That means that Early Day Motion (E.D.M) 461 has now run its course. 55 MP’s signed the E.D.M. We’re hopeful that it has made some MP’s more aware of accessibility issues, and certainly a number of MPs have taken positive steps to improve accessibility on their own websites.
We’d like to thank everyone who took the time and trouble to write to their MP asking them to support the E.D.M, or who promoted it through their website or blog or covered it in the press.

Party website survey

Taken as a group, the party’s websites do better than the average website found on the internet, most prominently in the area of accessibility. That said, a number of parties appear to have removed statements that declare the level of standards compliance they aspire to. This is disappointing, as a number at least “aimed” for Priority 2 Web Content Accessibility Guidelines (WCAG) prior to election being called. Whilst no in-depth analysis was taken of Priority 2 checkpoints, its clear that all the websites fail at least one of those checkpoints.
None of the websites examined provide quite the all round performance that would qualify for a net-progress award.

Scottish National Party (SNP)

Quality: 72
Presence: 52
Accessibility: 100
Overall: 72
The SNP website achieves a Good rating for quality, and a Fair rating for presence, as well as passing Priority 1 accessibility checkpoints. There’s still some scope for improvement as; the site has a high proportion of deep pages, which can disorientate users, plus it may also go some way in explaining a relatively poor level of search engine saturation.

Liberal Democrat Party

Quality: 57
Presence: 72
Accessibility: 100
Overall: 71
The Lib Dems website achieves a Fair rating for website quality, an Excellent rating for presence, and the home page passes Priority 1 checkpoints. The site has a relatively high number of slow pages, which can affect the quality of visitor experience. About 9% of the pages are also missing page titles, which can be a problem for users orientating themselves within the website. The website performs excellently in the search engines for the party name, leader and one policy-related term, and performs modestly for two further policy-related terms.

Uk Independence Party

Quality: 68
Presence: 49
Accessibility: 100
Overall: 69

The UK Independence Party website achieves a good rating for quality, a fair rating for presence and the home page passes Priority 1 checkpoints. As with the SNP website, only a significant proportion of deep pages negatively impact upon website quality. Search engine performance is limited to a strong performance for the party name and leader. This is also the only website to offer alternative style sheets to users who need different colour contrasts to read the website.

Labour party

Quality: 59
Presence: 58
Accessibility: 100
Overall: 67
The Labour Party website achieves a Fair rating for quality, a Good rating for presence and the home page passes Priority 1 checkpoints. Slow pages are the biggest factor effecting quality, although the website also picks up a small penalty for opening new browser windows without warning users. The site has a very high number of incoming links and scores well for search engine saturation. Search engine performance is limited to the party name and leader.

Conservative Party

Quality: 52
Presence: 74
Accessibility: 71
Overall: 62
The Conservative Party website achieves a Fair rating for quality, an Excellent rating for presence and fails to meet all Priority 1 checkpoints. The two elements effecting quality are high numbers of slow pages and deep pages. Presence is excellent, with high levels of incoming links and search engine saturation. Search engine performance is overall very good, with an excellent performance for the party name, leader and one policy-related term, plus a solid performance for two additional policy-related terms. The home page failed to meet all Priority 1 checkpoints because the animated logo could not be stopped. Whilst the content of the animation could be found elsewhere on the website, the animation itself could be such a distraction that the rest of the page becomes unreadable for people with cognitive disabilities.

Green Party

Quality: 41
Presence: 50
Accessibility: 100
Overall: 56
The Green Party website achieves an Average rating for quality, a Fair rating for presence and the home page passes Priority 1 checkpoints. A very high proportion of both slow and deep pages particularly effects Website quality. The site did excellently well for search engine saturation and incoming links. Additionally, search engine performance for party name, party spokesperson and slogan were excellent, and they also enjoyed a fair presence for generic terms.

Plaid Cymru

Quality: 55
Presence: 50
Accessibility: 63
Overall: 56
The Plaid Cymru website achieves a Fair rating for both quality and presence but the home page fails to meet all Priority 1 checkpoints. Website quality is undermined by a high proportion of deep pages. Additionally, the website is penalised for failing to have a privacy policy on the home page, which can undermine the confidence of visitors to the website. The website is also penalised for failure to implement frames correctly, which in this instance, leads to fragmented pages appearing in search engine results. Whilst the website does well for search engine saturation and incoming links, presence is restricted by only performing in the search engines for the party name and member of Parliament. Accessibility is compromised by failure to provide alt tags for all images, and not giving each frame a title.
 

Election websites

Who should you vote for?

We rather liked this website. There is a questionnaire to fill in to help you work out which party most closely reflects your political views. What we particularly liked though, was the data showing the difference between who people think best reflect their views before completing the test, and the actual results.
http://www.whoshouldyouvotefor.com/
 

Not apathetic

If its all to much, you can read about the views of people not planning on voting.
http://www.notapathetic.com/
 
Newsnight’s Musical Manifestos
OK, we know the Newsnight website hasn’t just turned up for the election, but how could we not mention Musical Manifestos? For those of you who have failed to be engaged in the debate over Europe, the positions of the major parties have been set to music and video, and condensed into two, all singing, all dancing minutes.
Musical Manifestos
 
 
That’s all for this month’s net-update. If there’s a specific issue you’d like to see covered next month, please let us know.
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